SOULVEDA

  • ServiceInternal and social media communication
  • SectorPublishing
  • Websitewww.soulveda.com
  • Web development
  • Content management
  • Package design
  • Email marketing
  • Event collaterals
  • Social media
THE BRIEF

In today's material world, mankind's constant quest for spirituality is never-ending. There is a pertinent need for a spiritual companion – a friend, philosopher, and guide – who helps us through life's journey. This is Soulveda, a spirituality, wellbeing, culture, and happiness magazine.

THE INSIGHT

We found through research that target audience belonged to an age group of 18-35, who were active users of social media. there was a requirement to create a plan based on search and social media to come up with new and better communication solutions to attract this TG.

The solution

We identified the target audience for Soulveda, and designed and created engaging communication solutions including gifs, videos, and creatives. These served as daily posts, special posts for events and festivals, awareness posts, and inspirational quotes.

LIFE’S TO BE CELEBRATED

Special posts for events and festivals celebrated around the world.

material 1
AWARENESS CAMPAIGNS

Social media posts that shine the light on important issues.

material 2
Tributes

Remembering men and women who shook the world, gently.

material 3
Words and Thoughts

Campaigns based on themes like poetry and philosophy.

material 4
WebSite design
material 3
 
material 4

65% INCREASE IN RETURNING VISITORS

30+ SPIRITUALITY INFLUENCERS ACQUIRED FOR GUEST WRITING

319%
INCREASE IN TRAFFIC EVERY QUARTER


625% NEW USERS ACQUIRED EVERY QUARTER

401% UNIQUE PAGE VISITS LAST QUARTER

Highlights
  • Google AdWords
  • Brand workshop
  • Website revamp
  • Instant articles
  • Logo design
  • Online product package
  • Influencer marketing
  • Social media marketing
  • Google AMP
  • SEO
  • Event kits

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ALCON