SOLIDWORKS

  • Service360° Marketing
  • SectorTechnology
  • Websitehttps://www.solidworks.com/
  • Product marketing support
  • Account-based marketing support
  • Reseller support
  • Social media posts
  • Emailer & Webinars
  • Video creations
The brief

SOLIDWORKS is the 3D industrial design and engineering systems brand under Dassault Systèmes, headquartered in France. Our scope of work has grown from individual projects to end-to-end marketing for the brand.

The insight

While SOLIDWORKS has a wide community and offerings in India, identifying the specific audience for each offering is critical. This way, we could target and re-target the ads with relevant marketing content.

THE SOLUTION

We launched digital and offline campaigns and focused marketing content on multiple social media platforms and events throughout the year. Each campaign was based on specific topics of interest across microsites, infographics, webinars, training seminars and industry whitepapers to engage the audience with multiple touch points.

Campaigns

Specific messaging to target a specialized audience – engineering companies across India that are poised to take advantage of the Make in India promise.

 

 

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Direct mail

Our email campaigns have played main brand but for retailers and resellers across the country who have taken effective messages directly to prospective clients.

 

 

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THE EVENTS

Thematic messaging at industry events to promote individual products and services.

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948+ TOTAL NUMBER OF CREATIVES

42+ NUMBER OF VARs SUPPORT

3+ PRODUCT LAUNCH SUPPORT

5+ MICROSITE CREATED

12+ DIGITAL COMPAIGNS

Going digital

Forms and other digital assets to track and analyse potential in the market through registrations for events hosted at location across the country.

 

 

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VIDEO CREATIONS

We offer an end-to-end video production service - from ideation and scripting to final final screening and sharing.

 

 

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